Case Studies

All-in-One Solution for NexaTech – A Tech Startup’s Journey to Market Leadership

Client: NexaTech
Challenge:
Software Bottlenecks: Their existing app suffered from slow response times and lacked real-time AI integration.
Hardware Compatibility Issues: The smart devices weren’t optimized for seamless connectivity across multiple brands.
Marketing Struggles: NexaTech lacked a strong brand presence, making it difficult to attract customers.
Solution:
- Celestyn provided a comprehensive solution to NexaTech’s challenges by integrating advanced software development, hardware optimization, and a holistic marketing strategy. In software development, Celestyn upgraded NexaTech’s application with edge AI computing, significantly improving real-time decision-making. They also developed a custom cloud-based system to enable seamless device synchronization and implemented robust cybersecurity enhancements to protect user data. On the hardware front, Celestyn designed a low-latency communication protocol, ensuring smoother device connectivity across multiple platforms.
Result:
- 30% Faster Software Performance – Optimized AI and cloud integration improved system efficiency.
  Hardware Costs Reduced by 20% – Streamlined production and firmware optimization lowered expenses.
  Brand Awareness Increased by 300% – Digital campaigns led to a viral reach across tech communities.
  10,000+ Units Sold in 6 Months – Successful market penetration and customer adoption.

Client: A company providing IoT-enabled devices to optimize irrigation in farms.
Challenge: Low awareness of IoT benefits in the agriculture sector and resistance to adopting new technology.
Solution:
- Deployed the IoT devices across pilot farms and documented success stories.
- Launched a content marketing campaign featuring real-life results on social media, blogs, and email newsletters.
- Organized webinars and Q&A sessions with experts to address farmers’ concerns.
Result:
- Boosted product adoption by 60% in the first year.
- Helped the client expand their customer base in rural regions by 45%.

Client: An established tech company specializing in IT infrastructure solutions.
Challenge: The client faced declining sales due to outdated branding and weak online presence.
Solution:
- Revamped the company’s branding, including logo design, website redesign, and refreshed content strategy.
- Created LinkedIn ad campaigns targeting decision-makers in enterprise IT.
- Launched a series of webinars showcasing the advantages of their products.
Result:
- Doubled website traffic within three months of the relaunch.
- Secured new contracts worth £1 million in the first quarter post-rebranding.

Client: A tech manufacturer launching a smart thermostat device.
Challenge: The client needed to create market buzz for their new product while educating consumers on its benefits.
Solution:
- Designed and implemented a multi-channel marketing strategy, including email campaigns, PPC ads, and YouTube tutorials.
- Organized product demo events in collaboration with UK retailers.
- Created a “how it works” blog series and video guides for the client’s website.
Result:
- Sold out the first batch of 10,000 units in two weeks.
- Garnered over 1 million impressions across social media channels within the first month.

Client: A SaaS company providing cloud storage and security solutions
Challenge:
Needed a scalable lead generation strategy
Low brand awareness in a competitive market
Solution:
- Developed a LinkedIn lead generation campaign targeting IT professionals
- Created whitepapers and case studies to establish authority
- Set up email automation with personalized follow-ups
Result:
5,000+ qualified leads in 6 months
50% reduction in CPL (Cost Per Lead)
Higher engagement on LinkedIn and email campaigns